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Job Details

Marketing Data Engineer MarTech amp Cloud

Location
Louisville, KY, United States

Posted on
Apr 11, 2023

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Job Information
Humana
Marketing Data Engineer MarTech & Cloud
in
Louisville
Kentucky
Description
Humana is a Fortune 60 market leader in integrated healthcare whose dream is to help people achieve lifelong well-being. As a company focused on the health and well-being of the people we serve, Humana starts from within, and is committed to providing progressive benefits that advance the employment experience and vitality of the associate community. Through offerings anchored in a whole-person view of human well-being, Humana embraces a focus on stimulating positive individual and population changes while nurturing a sense of security, enabling people to live life fully and be their most productive.
Against that backdrop Humana is building a best-in-class Consumer Marketing organization to drive profitable membership growth across diverse business lines. The Marketing Technology & Data Platform team within Humana's Marketing Organization, provides marketing technology, strategy, and data management solutions to the enterprise. This team bridges technology & marketing to help deliver exceptional customer experiences. We champion advancement of marketing technology capabilities and bringing innovation to digital marketing strategy.
Responsibilities
Humana's Marketing Technology Data Platforms team is seeking a Senior Data Management Engineer to support the data efforts across the Marketing organization. As the Senior Data Engineer, you will assist our Marketing organization & Marketing Practices teams specifically, in designing and delivering data to enable efficient and effective:
Communications execution - messaging to consumers across the consumer lifecycle - from prospect to member and across recipient roles (consumers, providers, agents, employers).
Marketing analytics - consumer segmentation and analysis to facilitate personalized communications and precision targeting.
Campaign reporting - automated, standardized reporting to measure operational, response, and outcomes to evaluate tests in market and adjust rapidly if/when needed.
Key responsibilities include:
Acquire, validate, store, & protect data, ensuring accessibility, reliability, and timeliness, specifically in support of our migration of the marketing data platform to the cloud along with evolution and modernization of the MarTech stack.
Design/recommend data models, develop & document policies, design & deliver automated processes & procedures to manage data - extract, transform, & load.
Support the Data Team Leads in assisting Marketing partners throughout the lifecycle - from strategy & design through execution to measurement to ensure an end-to-end feedback loop is implemented and measurement is standardized and enabled.
Required Qualifications
B.S. degree in math, statistics/analytics, engineering, or a related technology field
5 years of experience preparing and analyzing data to support messaging, reporting, and/or analytics.
Extensive experience using SQL.
Working knowledge of ad-hoc query tools and data repositories that support data extraction and manipulation and, preferably, intermediate-to-advanced experience in programming, analytical work, research and/or statistics.
Strength in managing multiple priorities and/or projects by using appropriate methodologies and tools.
Strong attention to detail, excellent organizational skills, and ability to work independently.
Excellent written and verbal communication skills.
Prowess in introducing new ideas and processes that improve performance and productivity.
Preferred Qualifications
Healthcare industry experience
Salesforce Marketing Cloud, Adobe Experience or Audience Manager, and/or Azure experience
Experience with marketing performance measurement data, using tools such as Adobe Analytics, IBM Digital Analytics and/or Google Analytics
Familiarity with Data Management Platforms (DMP) and Customer Data Platforms (CDP) in data driven use cases, application in campaigns, and general adoption through strategy to connect to a wider spectrum of datasets, particularly first and second person data
Proficient in interpreting marketing data, finding gaps, and driving solutions
Proven understanding of MarTech/AdTech landscape and how different tools enhance marketing capabilities and the data strategy needed to enable them
Familiarity with data visualization tools such as Tableau or PowerBI and experience designing the underlying data to support dashboards & reporting
Knowledgeable with Structured Query Language, programming, and analytical work
This is a remote position
#LI-Remote
Additional Information
Work-At-Home Requirements:
To ensure Home or Hybrid Home/Office associates' ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office associates must meet the following criteria:
At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is recommended; wireless, wired cable or DSL connection is suggested
Satellite, cellular and microwave connection can be used only if approved by leadership
Associates who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense.
Humana will provide Home or Hybrid Home/Office associates with telephone equipment appropriate to meet the business requirements for their position/job.
Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information
Why Humana? You'll experience the following perks as a full-time Humana employee:
Compensation and Financial Security -
Our pay philosophy is designed to motivate and reward associates for their skills and contributions to the company. We provide options to help you plan for your future and protect your assets: Competitive base pay, Recognition pay, and a 401(k) retirement savings plan with a company match.
Your Whole Health -
Humana's health products and services are designed to encourage personal wellness and smart healthcare decisions for you and your family: Medical, dental, and vision benefits, Health plan incentives, Paternity leave, etc.
Work Perks -
Humana knows your life extends outside of work. We have many options to support your interests and needs. Some departments have the flexibility to allow associates to work from home, and we offer all associates: Paid time off, holidays, volunteer time, jury duty pay, Associate charity matching program, Discount programs with major retailers, etc.
Grow With Us -
Humana provides growth and career opportunities that can help you develop your skills and build your future with the organization: Internal and external learning events, Tuition assistance, Inclusion and diversity training, etc.
Social Security Task:
Alert: Humana values personal identity protection. Please be aware that applicants being considered for an interview will be asked to provide a social security number, if it is not already on file. When required, an email will be sent from **** with instructions to add the information into the application at Humana's secure website.
Interview Format:
As part of our hiring process for this opportunity, we will be using an exciting interviewing technology called Modern Hire to enhance our hiring and decision-making ability. Modern Hire allows us to quickly connect and gain valuable information for you pertaining to your relevant skills and experience at a time that is best for your schedule.
If you are selected for a first-round interview, you will receive an email correspondence inviting you to participate in a Modern Hire interview.  In this interview, you will receive a set of interview questions over your phone or via email to complete. Some of the questions may require longer responses and using a computer vs phone to type responses may work best. You should expect this interview to take about 15-20 minutes. Your recorded interview will be reviewed, and you will subsequently be informed if you will be moving forward to the next round of interviews.
Scheduled Weekly Hours
40
Humana complies with all applicable federal civil rights laws and does not discriminate on the basis of race, color, national origin, age, disability, sex, sexual orientation, gender identity or religion. We also provide free language interpreter services. See our ****

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