Senior Professional Marketing Campaign Management - Miami FL

Profile

Description

The Senior Professional, Marketing Campaign Management plans, recommends and implements marketing communication programs using a variety of media channels, promotions and events designed to increase sales and awareness for the organization's products and/or services. The Senior Professional, Marketing Campaign Management work assignments involve moderately complex to complex issues where the analysis of situations or data requires an in-depth evaluation of variable factors.

Responsibilities

The Senior Professional, Marketing Campaign Management


Identifies target audiences and specific messages, channels, content and tactics
Coordinates end-to-end campaign life-cycle
Maintains campaign-related documentation (e.g., media plans, creative executions, etc.).
Develops and maintains budgets to oversee costs and metrics to evaluate the effectiveness of campaigns
Begins to influence department's strategy
Makes decisions on moderately complex to complex issues regarding technical approach for project components
Work is performed without direction
Exercises considerable latitude in determining objectives and approaches to assignments
Provide supervision and direction to a small team of associates
This will initially be a Work-At-Home position, but will transition back into our Miami Dade office


Required Qualifications


Bachelor's Degree in Marketing, Advertising or a related communications field
2 years progressive marketing and/or advertising experience
Business-to-business and business-to-consumer marketing experience
Must be passionate about contributing to an organization focused on continuously improving consumer experiences


Preferred Qualifications


Master's Degree in Marketing, Advertising or a related communications field
Prior Marketing Experience for a Fortune 500 company
InDesign Experience
Experience in healthcare marketing
Bilingual


Work At Home Requirements


Must have a separate room with a locked door that can be used as a home office to ensure you and your members have absolute and continuous privacy while you work.
Must have the ability to provide a high-speed DSL or cable modem for a home office (Satellite and Wireless Internet service is NOT allowed for this role). A minimum standard speed for optimal performance of 10x1 (10mbs download x 1mbs upload) is required.


In order to support the CDC recommendations on social distancing and reduce health risks for associates, members and public health, Humana is deploying virtual and video technologies for all hiring activities. This position may be subject to temporary work at home requirements for an indefinite period of time. These requirements include access to a personal computing device with a camera, a minimum internet connection speed of 10m x 1m, and a dedicated secure home workspace for interview or work purposes. Humana continues to monitor the situation, and will adjust service levels as the coronavirus situation evolves. The following changes are temporary and will be evaluated frequently with the goal of returning to normal operations as soon as possible. Your Talent Acquisition representative will advise on the latest recommendations to protect your health and wellbeing during the hiring process. #ThriveTogether #WorkAtHome

Interview Format

As part of our hiring process for this opportunity, we will be using an exciting interviewing technology called Modern Hire Voice to enhance our hiring and decision-making ability. Modern Hire Voice allows us to quickly connect and gain valuable information from you pertaining to your relevant skills and experience at a time that is best for your schedule.

If you are selected for a first round interview, you will receive an email correspondence (please be sure to check your spam or junk folders often to ensure communication isn't missed) inviting you to participate in a Modern Hire Voice interview. In this interview, you will listen to a set of interview questions over your phone and you will provide recorded responses to each question. You should anticipate this interview to take about 15-30 minutes. Your recorded interview will be reviewed and you will subsequently be informed if you will be moving forward to next round of interviews.

Scheduled Weekly Hours

40

Company info

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