Marketing Director Strategy amp Planning

Profile

Aon is looking for a Marketing Director, Enterprise Client Group As part of an industry-leading team, you will help empower results for our clients by delivering innovative and effective solutions as part of our Marketing team.       Your impact as a Marketing Director, Enterprise Client Group Reporting to the Chief Marketing Officer, Enterprise Client Group and Innovation, the Industry Vertical Marketing Leader, Enterprise Clients is a strategic marketing partner working closely with the regional enterprise, growth and industry leaders. Understanding the growth priorities, developing marketing strategies that contribute to elevating industry globally at scale across the enterprise buyer, drive revenue and deliver a distinctive client experience underpinned by Aon United themes and messaging. The Industry Vertical Marketing Leader, Enterprise Clients will work with content, campaign and other marketing teams to create and execute holistic marketing strategies. The Industry Vertical Marketing Leader, Enterprise Clients will be a go-to person and liaison for both regional and local marketing COEs and business for proprieties industries across enterprise clients. Job Responsibilities:Marketing strategy and planning: Build deep working relationships with industry leaders and align marketing strategy with business priorities and growth outcomesDemonstrate working knowledge of the industries to strategically build relevant marketing plansDevelop relationships with the Marketing Business Partners across solution lines to align marketing strategies with regional and local industry growth plansLiaise with other marketing teams (Communications, Events, ABM, Content COE, etc.) to gather and outline useful product and market information, and interweave into marketing plansCreate industry themed sales collateral and thought leadership content to support growth plans & elevate brand awareness of industry insightsThe Industry Vertical Marketing Leader, Enterprise Clients will work in conjunction with the other marketing and communications teams as follows:Communications/PR requests: According to PR and Media playbook, funnel requests to external & internal communications teams.  Events, webinars and sponsorships – the MBP Senior marketing manager acts as partner for the business and collaborates with the events team for event planning and execution.The Senior Marketing Manager is responsible for identifying the objectives, desired target audiences and expected outcomes of the event. In addition, they are responsible for entering the request via CVent; and being a strategic partner to or in the case of 3rd party sponsorships, responsible for liaising with vendor and event colleague.  Content Center of Excellence, Account Based Marketing – Work with these teams to build & activate industry themed content to elevate Aon’s Industry brand and Go-To Market message You Bring Knowledge and Expertise Professional Education & Experience College degree in marketing or related field such as communications or businessAt least 7 years of experience in a marketing role in either a corporate or agency environment, ideally with some knowledge of/experience in consulting, insuranceOther Qualifications   Hands-on experience developing and managing strategic and tactical marketing programsTrack record of organizing and completing detailed projects accurately and in a timely manner, and ability to deliver on deadlinesExcellent written and verbal communication skillsExcellent interpersonal skills, an eagerness to learn and a strong desire to succeedPositive attitude, creative thinker and proactive personalityAbility to make good business decisions, while keeping manager informed We offer youA competitive total rewards package, continuing education & training, and tremendous potential with a growing worldwide organization.Our Colleague Experience: From helping clients gain access to capital after natural disasters, to creating access to health care and retirement for millions, Aon colleagues empower results for our clients, communities, and each other every day.  They make a difference, work with the best, own their potential, and value one another.  This is the Aon Colleague Experience, defining what it means to work at Aon and realizing our vision of empowering human and economic possibility. To learn more visit Aon Colleague Experience. About Aon: Aon plc (NYSE:AON) is a leading global professional services firm providing a broad range of risk, retirement and health solutions. Our 50,000 colleagues in 120 countries empower results for clients by using proprietary data and analytics to deliver insights that reduce volatility and improve performance. Aon provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, age, disability, veteran, marital, or domestic partner status.  Aon is committed to a diverse workforce and is an affirmative action employer. Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.  2022-51527,qualifications:UNAVAILABLE,responsibilities:Aon is looking for a Marketing Director, Enterprise Client Group As part of an industry-leading team, you will help empower results for our clients by delivering innovative and effective solutions as part of our Marketing team.       Your impact as a Marketing Director, Enterprise Client Group Reporting to the Chief Marketing Officer, Enterprise Client Group and Innovation, the Industry Vertical Marketing Leader, Enterprise Clients is a strategic marketing partner working closely with the regional enterprise, growth and industry leaders. Understanding the growth priorities, developing marketing strategies that contribute to elevating industry globally at scale across the enterprise buyer, drive revenue and deliver a distinctive client experience underpinned by Aon United themes and messaging. The Industry Vertical Marketing Leader, Enterprise Clients will work with content, campaign and other marketing teams to create and execute holistic marketing strategies. The Industry Vertical Marketing Leader, Enterprise Clients will be a go-to person and liaison for both regional and local marketing COEs and business for proprieties industries across enterprise clients. Job Responsibilities:Marketing strategy and planning: Build deep working relationships with industry leaders and align marketing strategy with business priorities and growth outcomesDemonstrate working knowledge of the industries to strategically build relevant marketing plansDevelop relationships with the Marketing Business Partners across solution lines to align marketing strategies with regional and local industry growth plansLiaise with other marketing teams (Communications, Events, ABM, Content COE, etc.) to gather and outline useful product and market information, and interweave into marketing plansCreate industry themed sales collateral and thought leadership content to support growth plans & elevate brand awareness of industry insightsThe Industry Vertical Marketing Leader, Enterprise Clients will work in conjunction with the other marketing and communications teams as follows:Communications/PR requests: According to PR and Media playbook, funnel requests to external & internal communications teams.  Events, webinars and sponsorships – the MBP Senior marketing manager acts as partner for the business and collaborates with the events team for event planning and execution.The Senior Marketing Manager is responsible for identifying the objectives, desired target audiences and expected outcomes of the event. In addition, they are responsible for entering the request via CVent; and being a strategic partner to or in the case of 3rd party sponsorships, responsible for liaising with vendor and event colleague.  Content Center of Excellence, Account Based Marketing – Work with these teams to build & activate industry themed content to elevate Aon’s Industry brand and Go-To Market message You Bring Knowledge and Expertise Professional Education & Experience College degree in marketing or related field such as communications or businessAt least 7 years of experience in a marketing role in either a corporate or agency environment, ideally with some knowledge of/experience in consulting, insuranceOther Qualifications   Hands-on experience developing and managing strategic and tactical marketing programsTrack record of organizing and completing detailed projects accurately and in a timely manner, and ability to deliver on deadlinesExcellent written and verbal communication skillsExcellent interpersonal skills, an eagerness to learn and a strong desire to succeedPositive attitude, creative thinker and proactive personalityAbility to make good business decisions, while keeping manager informed We offer youA competitive total rewards package, continuing education & training, and tremendous potential with a growing worldwide organization.Our Colleague Experience: From helping clients gain access to capital after natural disasters, to creating access to health care and retirement for millions, Aon colleagues empower results for our clients, communities, and each other every day.  They make a difference, work with the best, own their potential, and value one another.  This is the Aon Colleague Experience, defining what it means to work at Aon and realizing our vision of empowering human and economic possibility. To learn more visit Aon Colleague Experience. About Aon: Aon plc (NYSE:AON) is a leading global professional services firm providing a broad range of risk, retirement and health solutions. Our 50,000 colleagues in 120 countries empower results for clients by using proprietary data and analytics to deliver insights that reduce volatility and improve performance. Aon provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, age, disability, veteran, marital, or domestic partner status.  Aon is committed to a diverse workforce and is an affirmative action employer. Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time. ,skills:UNAVAILABLE,workHours:UNAVAILABLE,jobBenefits:UNAVAILABLE,datePosted:2022-01-05T19:31:00 0000,employmentType:FULL_TIME,educationRequirements:UNAVAILABLE,salaryCurrency:USD,baseSalary:{@type:MonetaryAmount,currency:USD,value:{@type:QuantitativeValue,value:0,minValue:0,maxValue:0,unitText:YEAR}},validThrough:2023-01-05T19:32:20.000Z,industry:UNAVAILABLE,hiringOrganization:{@type:Organization,name:Aon Corporation,sameAs:****E Randolph,postalCode:60601,addressCountry:United States}}}

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