Provider Strategist

Profile

Provider Strategist
at Healthgrades
Farmington, Connecticut, United States
Healthgrades is focused on providing trusted information that helps consumers and providers make meaningful connections. As a
Provider Strategist
, you develop short and long-term provider strategy plans with clients to fully realize corporate objectives and meet performance expectations. You will also craft insight-driven, measurable, and behavior-changing omnichannel marketing strategies.
What you will do:
Understand, research, and monitor trends, opportunities, and challenges in healthcare provider influencing, acquisition and retention
Manage and develop relationships with high complexity clients, including client sales teams
Develop provider campaign strategies: review market landscape, buyer profiles, positioning, value prop, differentiators, and how that all ties to pitching clients
Develop new Enterprise (PRM, CRM, & Engagement Center) Campaign Strategies
Work with Analyst teams on PRM & Claims Analytics Reporting to develop Analytics Services Menu; translate services for marketing and customer success teams
Contribute to and execute a go-forward approach for managing, maintaining, and up-selling current PRM-only or PRM/Claims Analytics-only clients; identify renewal dates and pain points
Partner with the Customer Success team to identify and confirm client provider strategies, cross sell opportunities, and develop target account lists
Coordinate with internal teams to support development of client onboarding/adoption plans
What you will bring:
Bachelor's Degree in Business or Marketing
4-7 years of experience in healthcare provider relations, outreach, acquisition and retention
Experience with marketing strategy development, marketing program execution, omnichannel marketing, and digital marketing
Ability to research and analyze claims data and translate findings into campaigns, solutions, and optimization ideas
Strong communication skills, including communicating detailed information with internal and external senior leaders – verbally and in writing
Good collaboration with cross-functional teams to develop creative, comprehensive solutions
Why Healthgrades?
At Healthgrades, we recognize that our people drive our greatest achievements. We are passionate about maintaining a fulfilling, rewarding and high-energy work environment while setting the stage for your continued success.
Purpose-Driven Business – we help people make more confident healthcare decisions
Changing the Game – dynamic, employee-focused culture with career advancement opportunities
Community Builders – partners of local charity organizations, matching gifts program, Go-Green efforts, and wellness initiatives
Robust Perks – generous PTO, inclusive healthcare, learning & development programs, 401k programs, tuition repayment, family planning resources & more!

Company info

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