Law Firm Marketing Director

Profile

Law Firm Marketing Director
The candidate will develop and work within the CRM operations to maintain client contact for referral purposes. Develop law firm growth initiatives. Develop and manage social media content for all social media platforms, create social media advertising campaigns and develop and maintain a social media calendar. Coordinate and update content on the firm’s website. Update and maintain attorney biographies. Manage the firm’s profiles in online directories and referral sites. Design/update PowerPoint presentations for attorney speaking engagements and promote speaking engagements as appropriate. Assist in developing marketing collateral, including formatting and proofreading content. Manage all firm memberships and work to take advantage of membership opportunities to enhance the firm’s profile. Draft various award and publication submissions. Manage client satisfaction program. Perform basic research and data collection on clients and contacts, industries/sectors and competitors. Assist with PR initiatives as needed. Handle day-to-day marketing needs such as maintaining contact lists, mailing list creation and updates. Potential for graphic design creation and coordination for digital or print marketing material. Provide support on other projects/initiatives as directed by the COO.

Company info

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