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Location
San Francisco, CA, United States
Posted on
Mar 23, 2021
Profile
Senior PR Manager
Zuora
is seeking an energetic, self-motivated “ZEO” to be a part of growing and scaling the global communications public relations function. This is a fabulous career growth opportunity
to join a company that is growing rapidly, has a fun collaborative culture and is a recognized leader driving the global Subscription Economy™. Zuora places tremendous importance on communications. The Public Relations Manager will play a key role within the marketing department, developing brand awareness and helping to secure local, vertical and national press for Zuora. This is a highly entrepreneurial position with room for expansion.
The Senior PR Manager will report to the Director of Comms and primarily coordinate and drive public relations activities, including speaking, awards and media outreach around vertical storylines and social media. The PR Manager will also help to coordinate and report on PR results with our regional field marketing managers and six agencies around the world.
You have a passion for media relations and strong relationships across press and blogs. You are an exceptional storyteller, creative and strategic thinker, a brilliant writer with a strong grasp of tone, and a strong executor with meticulous project management skills. You have a pulse on world news to land in-the-moment opportunities, with an eye for evergreen trend stories.
RESPONSIBILITIES
Collaborate cross-functionally with product marketing, content, AR, social and demand generation, customer, event, sales teams to develop strategic messaging for PR campaigns
Own executive communications program including speakers bureau, thought leadership and platform development and talking points for Zuora spokespeople as well as executive prep
Lead internal operations for global agency reporting (e.g., KPIs, influencer tracking, etc.)
Creative development and evolution of company storylines for proactive pitching around key verticals: technology, media and manufacturing/IoT
Manage social media program oversight with agency to map to company storylines and PR objectives, including influencer engagement
Partner with customer advocacy team to develop campaigns and PR opportunities centered around customer success and use cases
Develop relationships with key influencers and journalists in these industries
Management of press release drafting/editing and review process
company, executive awards and industry recognition programs
PR coordination with North American field marketing teams for events and speaking
REQUIREMENTS:
7 years of experience in PR and media relations
Agency experience working for B2C and B2B tech clients a plus
Previous experience pitching to print, broadcast and digital media
Experience landing top media placements at a national and regional level
Must be an articulate and persuasive communicator with outstanding writing skills
Executive presence, high level of professionalism, confidentiality and judgment
Willing to work in a highly collaborative, fun, fast-paced, high-growth, international organization
Developing social media programs within the PR function is a plus
Proven strategic communications experience, planning and execution skills are key, as well as strong client relationship management and partnering skills.
Existing relationships with tech, business and trade press a plus
ABOUT ZUORA & OUR “ZEO” CULTURE
Zuora (NYSE: ZUO) Zuora provides the leading cloud-based subscription management platform that functions as a system of record for subscription businesses across all industries. Powering the Subscription Economy®, the Zuora platform was architected specifically for dynamic, recurring subscription business models and acts as an intelligent subscription management hub that automates and orchestrates the entire subscription order-to-revenue process seamlessly across billing and revenue recognition. Zuora serves more than 1,000 companies around the world, including Box, Ford, Penske Media Corporation, Schneider Electric, Siemens, Xplornet, and Zoom.
At Zuora, we have one CEO but every employee is empowered and supported to be the ‘ZEO’ of their own career experience. By embedding inclusion and belonging into our processes, policies and culture, we are building a workplace where our 1,200 ZEOs across North America, Europe, and APAC can bring all the elements of who they are into their work. In addition to an industry-leading six-month, 100% paid parental leave for all our ZEOs, we also offer programs to support your mental health and give back to our communities along with “career cash” and plenty of learning and development opportunities.
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