Sr. Manager - Media Inventory and Yield Management

Profile

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The **MEMBERS ONLY**SIGN UP NOW***. Media Network provides customized advertising solutions for brands who want to reach our highly valuable tech-conscious consumer. We take a consultative approach to crafting media recommendations and ensuring maximum results for our clients with seamless operations in a fast-paced, dynamic business environment. Retail media is an evolving space, and we are energized by the industry growth, finding opportunities to serve our clients, and putting the customer at the heart of everything we do.
As a leader on the Media Network team, you will be an integral part of defining the future state of our media marketplace presence and positioning **MEMBERS ONLY**SIGN UP NOW***. for growth in the digital media and advertising industry. While building the future state marketing and marketplace strategy, you will be a part of uncovering where and how we can accelerate growth while simultaneously building for the future.
As a Sr. Manager of Media Inventory and Yield Management, you will be responsible for defining and building a key function of the business, leveraging our rich data to better understand and action on trends and performance across media channels. As a leader on the advertising team, you will be an integral part of defining the future state of our media business to meet client needs and position **MEMBERS ONLY**SIGN UP NOW***. for growth in the digital media and advertising industry.
What you will do:
Build out an industry leading Media Inventory and Yield Management team, defining team operating model, and setting up new processes for cross-functional teams.
Leverage historical data and research trends to prepare high fidelity inventory availability forecasts for onsite video and display campaigns.
Work with Ad Product, Media, Sales, and Account Management to respond quickly to traffic shifts which jeopardize revenue or create new opportunity.
Build informative key metrics, segmentation and financial trends analysis supporting future decisions to optimize performance.
Manage and refine pricing models and rate cards based on inventory demand.
Produce and maintain actionable reporting and insights for business stakeholders to grow owned and operated channel capacity and fill rates.
Work closely with business and technology teams to be able to understand complex inventory, reporting and workflow needs and build capabilities to answer.
Routinely engage with and evaluate new technologies and solutions which may be employed to further the team’s goals.
What will make a successful candidate:
Someone who is strategic, curious, and influential leader who can uncover connection points and drive ambiguous work forward within a large organization. Has the Ability to connect work to enterprise value and deliver measurable results and to connect new elements of work to existing ways of working. Someone who is optimistic, collaborative problem-solver and is proactive, critical thinker with a high attention to detail.
Basic Qualifications:
Experience with managing media inventory across owned and paid channels (Display, Video, Social, Search, etc).
Familiarity with enterprise cloud data systems (Google Cloud Platform, Amazon Web Services, etc).
Demonstrated experience working with programs from strategy through development and execution.
7 years progressive marketing, media or related business experience.
3 years of people, resource, or cross-functional leadership experience (direct or indirect).
Agency or digital publishing background strongly preferred.

Company info

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