Marketing Representative Employee Benefits

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Marketing Representative, Employee Benefits
The candidate will focus of the position is generating sales of products or services offered by company. Responsible for developing new business relationships by targeting companies for the sale of group employee benefit plans. Will meet with prospects to evaluate current benefit programs and provide innovative benefits solutions. Develop prospects through organized direct solicitation efforts, referrals from personal and business contacts and centers of influence, target marketing leads, and through community affairs, affiliations, and other contacts to build and maintain new business inventory. Develop long-term strategies, including plan design, alternative plans, cost analysis, wellness initiatives and employee education and communication related to group health, dental, vision, life, disability and related products. Develop strong business relationships with clients to provide business continuity and growth. Coordinate accurate presentations for renewal business and proactively identify new sales opportunities. Strategically plan with clients on current and future benefit needs. Work with insurance vendors and underwriters to obtain quotes, negotiate benefits programs and rates and determine appropriate carriers for clients. Identify client needs and manage potential cases through marketing, research, analysis, and delivery of client presentations. Manage new cases through new business/underwriting and policy delivery. Develop and continually improve product knowledge, plan design strategies, compliance knowledge, managing a book of business, customer service strategies and trends in the market and industry. Maintain system to monitor sales activities on a weekly basis, including initial calls to potential clients, calls to advisors, existing clients, and other sources of referrals and leads or new business opportunities generated from the activities. Undergraduate degree is required and it is more than likely that the candidate will possess an advanced business, accounting or legal degree. Ability to develop strategies and tactics to successfully win and retain clients. Significant experience in sales and marketing of group benefits, including a proven history of the acquisition of new clients. Proven ability to originate, develop and manage relationships with key decision makers and an established solid network of high-level contacts and centers of influence within the local business community. Knowledge of health insurance products, programs and delivery channels, marketing and sales processes, industry terminology, rating methodologies, financing mechanisms, operational flow and data requirements. Knowledge of legal and regulatory environment for group benefits. A self starterself-starter who needs little or no direction and who would enjoy working in a highly professional, entrepreneurial culture with minimal bureaucracy and high levels of collaboration. A client-centric person who is able to understand client needs and work with the resources of the company to implement creative solutions to maximize growth. Strong marketing, sales, and negotiation skills that demonstrate leadership, commanding presence, and persuasive ability. Excellent communications skills, written and verbal, both internally and externally. Effective in a variety of presentation settings, one-on-one, and small and large groups. Congenial, yet highly professional in style and demeanor. Exceptionally bright, creative individual with solid understanding of business and the entire client relationship management and business development process.

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