Associate Product Marketing Manager

Profile

Associate Product Marketing Manager
at **MEMBERS ONLY**SIGN UP NOW***.
Boston, MA
**MEMBERS ONLY**SIGN UP NOW***. is the open digital experience company. We provide the world's most ambitious brands with products built around Drupal to allow them to embrace innovation and create customer moments that matter. At **MEMBERS ONLY**SIGN UP NOW***., we believe in the power of community and collaboration — giving our customers and partners the freedom to build tomorrow on their terms.
Headquartered in the U.S., we have been named one of North America’s fastest growing software companies by Deloitte and Inc. Magazine, rated a leader by the analyst community, and named one of the Best Places to Work by the Boston Business Journal. We are **MEMBERS ONLY**SIGN UP NOW***.. We are building for the future and we want you to be a part of it!
Job Description
As a member of **MEMBERS ONLY**SIGN UP NOW***.'s Product Marketing team, you will be responsible for driving messaging, positioning, and promotion of **MEMBERS ONLY**SIGN UP NOW***.'s Marketing Cloud Personalization offering.
Job Responsibilities
Understand and define market opportunity for **MEMBERS ONLY**SIGN UP NOW***. Marketing Cloud Personalization
Define competitive positioning and **MEMBERS ONLY**SIGN UP NOW***.'s advantage in Personalization market
Collaborate with Product Management and Finance to optimize Personalization packaging and pricing
Collaborate with Product Management on attach program of Personalization to Drupal Cloud to drive **MEMBERS ONLY**SIGN UP NOW***. CDP / Marketing Cloud adoption
Develop campaign messaging to drive customer awareness, consideration, and conversion to **MEMBERS ONLY**SIGN UP NOW***. Personalization
Collaborate with Drupal Cloud Product Marketing to define strategy for trial evaluation of **MEMBERS ONLY**SIGN UP NOW***. Personalization
Collaborate with Sales to define strategy, messaging, and sales tactics for inside sales-driven trial conversions
Act as a thought leader and subject matter expert to support Personalization deals
**MEMBERS ONLY**SIGN UP NOW***. is an equal opportunity (EEO) employer. We hire without regard to age, color, disability, gender (including gender identity), marital status, national origin, race, religion, sex, sexual orientation, veteran status, or any other status protected by applicable law.

Company info

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