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Field Marketing Manager - Northeast Region

Location
Mountain View, CA, United States

Posted on
Jul 21, 2021

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Field Marketing Manager - Northeast Region
at **MEMBERS ONLY**SIGN UP NOW***.
Mountain View, CA
BE PART OF BUILDING THE FUTURE.
Since our founding in 2009, **MEMBERS ONLY**SIGN UP NOW***. has empowered innovators to build a better world with data. In less than eight years, Pure reached $1B in sales, faster than nearly every enterprise company in history, and our incredible growth continues to outpace the competition.
Our mission? Give technologists their time back by delivering a modern data experience that empowers organizations to run their operations as a true, automated, storage as-a-service model seamlessly across multiple clouds.
The secret sauce? More than 3,000 team members (and growing!) around the world who join forces to invent the next big thing. And then the next one.
We’ve only scratched the surface of our ambitions
, and as we continue to gobble up market share, we’re blazing trails and setting records:
For
seven straight years, Pure has been named a leader in the Gartner Magic Quadrant
(five years in the MQ for Solid-State Arrays, and two in the newly created MQ
for Primary Storage).
Our customer-first culture and unwavering commitment to innovation have earned us a 2020 Medallia
Net Promoter Score
, certified by Owen CX,
in the top 1% of B2B companies
If you, like us, say “bring it on” to exciting challenges that change the world, we have endless opportunities where you can make your mark.
SHOULD YOU ACCEPT THIS CHALLENGE...
The
Field Marketing Manager (FMM)
- US Commercial is responsible for development, delivery and execution of marketing plans and programs across the Northeast Region. This position will drive programs with high impact that generate quality pipeline, stimulate acceleration of the sales cycle and build/strengthen customer relationship and preference for the **MEMBERS ONLY**SIGN UP NOW***. (Pure) brand from a Direct model and through partners.
The FMM role will deliver exceptional experience through relevant marketing execution to Pure’s Commercial accounts in a fast-paced, customer-first environment. The RMM position requires strong skills in stage-based marketing, channel co-engagement programs and is able to analyze and consume data as well as leverage analytics to drive marketing opportunities.
The FMM works with the Pure Account Executives and Pure Partner Account Managers to ensure full alignment between the Partner's marketing plans and **MEMBERS ONLY**SIGN UP NOW***.'s strategic objectives to integrate the Partner's sales and marketing resources into the collaborative Pure marketing mix.
What You Will Be Doing
Work closely with the Pure Commercial sales and partner teams and to define marketing goals and objectives in order to develop a strategic marketing plan that aligns with sales pipeline and revenue goals
Develop a joint marketing strategy and drive plans with key focus on Partners and new business
Create, execute and measure an Commercial segment focused marketing plan supported by market intelligence
Incorporate market research and Business Intelligence (BI) as part of program strategy and planning
Drive adoption and utilization of partner marketing programs and initiatives
Consistently track program performance and effectiveness, report results and achieve targets/KPIs
Manage marketing budget and procurement processes.
Work with Partners to build a plan for appropriate utilization of available Pure marketing development funds (MDF)
Execution and management of marketing programs and events
Align with Americas and Corporate Marketing teams in order to leverage global campaigns
Be the “go-to” marketing resource for the US Commercial Sales team and Regional Partner teams
Understanding/experience of Stage based Marketing methodology and implementation
Drive lead acquisition, nurture and support the development of pipeline opportunities
WHAT YOU’LL NEED TO BRING TO THIS ROLE...
Prior experience in creating integrated marketing plans for a high tech company supporting Commercial accounts
Ability to understand a variety of technologies/solutions (i.e., storage, AI, Analytics, etc..)
Strong written and oral communication skills with ability to work effectively across functional areas/departments
Proven ability to work well with all levels of management and peers. Close attention to detail with emphasis on meeting critical deadlines
Excellence in budget management
Ability to think strategically while implementing tactically
Strong negotiation skills with sales and other internal marketing groups and stakeholders
Strong execution skills
Performance measurement (Metrics)
Comprehensive understanding of direct and indirect sales environments
Effective contract negotiation skills
Good Project Management skills
Requirements
Bachelor’s degree in marketing field with 5 years’ experience
Enterprise software/hardware/storage background with field marketing experience
Impeccable organizational skills and detail oriented
Proactive, self-motivated, innovative and collaborative
Strong background in metrics tracking and analytical skills
Experience in a fast paced, teamwork oriented environment
Budget management skills
Travel (30%)- 40% throughout the United States
Must be willing and able to work in an open office, team environment.
INCLUDE IF THE JOB'S LOCATION IS COLORADO OR REMOTE (USA OR AMER):
For Colorado Applicants (as required by SB19-085):
Minimum annual base salary of [$XXX,XXX]. This position may be eligible for incentive pay and/or equity.
US Benefits Summary
BE YOU—CORPORATE CLONES NEED NOT APPLY.
Pure is where you ask big questions, think differently, and make an impact. This is not just a job, but a place where you have a voice and can accelerate your career. We value unique thoughts and celebrate individuality, and with ample opportunity to learn, develop yourself, and expand into different roles, joining Pure is an investment in your career journey.
Through our Pure Equality program, which supports a flourishing field of employee resource groups, we nourish the personal and professional lives of our team members. And our Pure Good Foundation gives back to local and global communities through volunteering and grants.
And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events.
PURE IS COMMITTED TO EQUALITY.
Research shows that in order to apply for a job women feel they need to meet 100% of the criteria while men usually apply after meeting about 60%. You don't have to meet all the job requirements. If you believe you can do the job and are a good match, we encourage you to apply.
Pure is proud to be an equal opportunity and affirmative action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or any other characteristic legally protected by the laws of the jurisdiction in which you are being considered for hire.
If you need assistance or an accommodation due to a disability, you may contact us at
****
APPLICANT & CANDIDATE PERSONAL INFORMATION PRIVACY NOTICE.
If you're wondering how or why Pure collects or uses information you provide, we invite you to check out our
Applicant & Candidate Personal Information Protection Notice
DEEMED EXPORT LICENSE NOTICE.
Some positions may require a deemed export license for compliance with applicable laws and regulations. Please note: Pure does not currently sponsor deemed export license applications so we are unable to proceed with applicants requiring stated sponsorship.

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