Sr. Content Creator True amp Co.

Profile

POSITION SUMMARY:

Dynamic and detail-oriented Sr. Content Creator needed to
create and deliver all branded video content for True & Co. As the sole content creator for
the brand, you must be a compelling storyteller, capable of concepting and executing
short and long term video and graphic content for all channels including website, paid
digital media and social platforms. You should be able to work autonomously but also
collaborate as needed with Art Directors, Producers, Graphic Designers, Copywriters
and external vendors as needed to bring your ideas to life.

Projects can span from directing videos at campaign shoots, to creating and editing
unique social/digital first content, to formatting existing footage from commercial
campaigns and everything in-between. This candidate must be highly creative and be
able to manage multiple projects at once while being a team player. A good sense of
composition, type layout, copy, animation, and pacing is a must.

PRIMARY RESPONSIBILITIES/ACCOUNTABILITIES OF THE JOB:

Involved in all phases of video editing such as:
● Conceptualize ideas and develop into high-quality content to support various
branding and marketing objectives.
● Present ideas via storyboards for review by the brand and marketing teams and
VP Brand.
● Direct and oversee shooting of video and BTS footage at lifestyle shoots to
capture content for campaigns, paid ads, site and social content. Travel to shoots
as needed.
● Concept and self-shoot photo and video content for paid and organic social,
including flat-lays, technical product manipulations and tutorials.
● Collaborate with copywriters but should also be able to write copy for organic
social and paid social content as needed.
● Edit videos to requested specs (created internally or with external partners) and
add copy/graphics as needed. Post-production and final delivery of all video
products.
● Must have retouching skills for both still and video images.
● Manage all color grading and special treatments.
● Music sourcing and audio editing for videos working closely with creative leads.
Modify video or audio levels as required by quality control standards.
● Review content for quality control and make corrections; technical and editorial.
● Coordinate, track and deliver all video requests. Manage monthly delivery
calendar, updating with weekly brief additions.
● Be able to self-manage and estimate lead time for projects and communicate this
as needed to help manage workload and expectations.
● Strong communication skills to help set expectations with creative, marketing and
project management teams. Stay competitive; always look for new ways to
enhance your skillset and craft to bring relevant motion and editing execution to
the team.
● Remain organized and keep clean project files so they can easily be handed off
as needed.
● Develop and maintain post-production processes and guidelines. Maintain a
digital library/server organization of all content.
● Manage, recruit and vet contractors for additional in-house freelancers as
needed (e.g. animators, retouchers, etc.).
● Strong understanding of digital trends, cinematography and editing principles.
● Strong experience with codecs, image types, resolutions, frame rates as they
pertain to digital media, editing, packaging final deliverables, graphic and text
overlays, motion tracking, blurring, sound overlays.
● Knowledge of social media and digital video platforms and trends.

INTERNAL & EXTERNAL CONTACTS:
Internal: Brand Creative, Project Management, Marketing, Social, Tech/Developers
External: Agencies, Vendors (Colorists, retouchers, etc. if needed), Stock houses,
freelancers.

SUPERVISORY RESPONSIBILITIES:
Direct: Freelance Video Editor

BUDGETARY RESPONSIBILITIES:
Stock footage purchasing and music track licensing, if needed.

RESOURCEFULNESS/CREATIVITY: Ability to handle multiple tasks/projects with
adherence to deadlines. Creative and detail oriented is necessary in completing all
projects. Be able to follow creative direction and track rounds of reviews and/or
feedback. Must be flexible and solution oriented with a positive attitude toward
teamwork. Able to work in a fast-paced environment and adapt quickly to changes,
requests and deadlines.

ENVIRONMENT: Highly collaborative, open team environment. Occasional late hours
and weekend work could be required depending on specific project needs.

QUALIFICATIONS & EXPERIENCE:
Experience: 8+ years of experience editing in a digital post-production or fashion brand
environment.
Education: B.A. Degree preferred. Emphasis in Creative/Graphic Design, Video Editing
or Motion Graphics.

SKILLS
● Video Editing and Motion Graphics.
● Content creation, post-production editing including graphic and text creation and
animation and sound overlays.
● Have a clear understanding of the brand aesthetics.
● Think creatively and love to learn and share ideas.
● Excellent communication and problem-solving skills.
● Enjoys working in a fast-paced environment.
● Prioritize and be adaptive to change.
● Able to work collaboratively or individually to complete assignments on
time (including tight deadlines).
● Excellent eye for attention to detail.
● Adobe Premiere CC, Adobe After Effects CC, Photoshop and illustrator.

Company info

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