Strategic Marketing Associate

Profile

Wirehouse Channel Marketing
Lead efforts on marketing support for the wirehouse advisory channel
Work closely with Financial Institutions Group, sales team, and other internal partners on a variety of wirehouse initiatives
Marketing lead on firm-specific product launches, materials, events, and communications
Liaise with the firm marketing contacts, handling material reviews and coordination
Provide creative and thoughtful execution about how to elevate the awareness and visibility of our key offerings at each firm
•vent Marketing Support
Partner with the events group on our top-tier events, supporting any event marketing needs (digital assets, communications, giveaways, etc.)
Build out communication plans, from pre-event, to during, and post-event follow-up
Maintain comprehensive event deliverables grids, with strong organization and attention to detail
Effectively support launches, events, and day-to-day efforts for the channel
Be a positive and encouraging team member with a one-team approach
Bring a digital-first, collaborative approach to projects
Develop relationships with business partners, including marketing, sales and compliance
Implement metrics to evaluate and communicate the effectiveness of specific marketing tactics and strategies
Work effectively with various internal and external business partners (editorial, design, web, firm contacts, etc.)
Qualifications
2 years relevant marketing experience; financial services marketing or experience in a similar highly regulated business environment preferred
BS/BA degree in relevant subject area
Strong attention to detail, with demonstrated effectiveness in project management
Strong oral and written communication skills
Ability to build relationships, using effective interpersonal skills to influence business partners across the organization
Takes initiative and demonstrates ownership/accountability for key projects
Able to clearly articulate plans, progress, and marketing recommendations to key constituencies, and support effective meetings and discussions
Experience collecting and analyzing campaign metrics to inform future efforts
Demonstrated understanding of email and social channels as a component of the marketing strategy and be fluent in reporting metrics and analytics
Required Years of Experience
2
Additional Info
For more information **** | ****
Salary Range

Company info

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